Barbara De Maio
Graphic Designer
Hey, I’m Bárbara, a Creative Director and Senior Graphic Designer with over 13 years of experience building visual identities, brand worlds, and culturally driven narratives.
My work lives somewhere between fashion, design, storytelling, and art direction, where aesthetics, emotion, and intention come together to create immersive brand experiences.
Over the years, I’ve collaborated with independent labels, creative studios, and international clients, developing brand identities, campaign visuals, eCommerce experiences, editorial content, and digital campaigns across fashion and lifestyle spaces.
I’m particularly drawn to projects with a strong point of view, brands that want to challenge conventions, express identity, and create something emotionally resonant and visually distinctive.
From concept to execution, I take a hands-on approach to every project, focusing on building cohesive visual systems that feel intentional, refined, and culturally aware.
Currently working independently between creative direction, branding, design, and visual storytelling.
For collaborations, freelance inquiries, or full work history, feel free to get in touch.